Original publication: 2007 | HSE Research Report | RR563
Source authors: Pam Ford, Katie Pepper and Paul Reiger (Synovate)
About this research
Provides detailed qualitative evidence about how employers and workers responded to HSE Watch Your Step campaign communications.
How the research was conducted
Synovate conducted follow-up interviews with dutyholders and employees after the campaign to explore awareness, attitudinal change and whether messages prompted practical action.
Main findings and significance
The study documents the varied pathways between receiving a safety message and making a change in a workplace. It provides context for the broader campaign evaluation presented in RR548.
Interpretation and limitations
Qualitative interview findings should not be interpreted as a representative numerical estimate of falls prevented.
Original source and further reading
Download the HSE report (PDF, 70 pages)
Official HSE research-report catalogue (501–600)
Original HSE publication, preserved without alteration. Crown copyright; see the original report for its copyright and reuse terms. Neospire’s summary is separate from the original research.